diff --git a/roles/https/meta/main.yml b/roles/https/meta/main.yml
new file mode 100644
index 0000000..a3b0acf
--- /dev/null
+++ b/roles/https/meta/main.yml
@@ -0,0 +1,2 @@
+---
+allow_duplicates: yes
diff --git a/roles/https/tasks/main.yml b/roles/https/tasks/main.yml
new file mode 100644
index 0000000..792ab0f
--- /dev/null
+++ b/roles/https/tasks/main.yml
@@ -0,0 +1,74 @@
+#!/usr/bin/ansible-playbook
+# vim:ft=ansible:
+---
+- name: "Register certificate for {{ website_url }}"
+  block:
+    - name: Set up PKI filesystem hierarchy
+      file:
+        path: "{{ item.dir }}"
+        mode: "{{ item.mode }}"
+        recurse: yes
+        owner: root
+        group: www-data
+        state: directory
+      loop:
+        - { dir: "/etc/pki", mode: "0750" }
+        - { dir: "/etc/pki/cert", mode: "0750" }
+        - { dir: "/etc/pki/cert/crt", mode: "0750" }
+        - { dir: "/etc/pki/cert/csr", mode: "0750" }
+        - { dir: "/etc/pki/cert/private", mode: "0750" }
+    - name: Create ACME account key
+      openssl_privatekey:
+        path: "/etc/pki/cert/private/account.key"
+    - name: Create certificate key
+      openssl_privatekey:
+        path: "/etc/pki/cert/private/{{ website_url }}.key"
+    - name: Create CSR
+      openssl_csr:
+        path: "/etc/pki/cert/csr/{{ website_url }}.csr"
+        common_name: "{{ website_url }}"
+        privatekey_path: /etc/pki/cert/private/{{ website_url }}.key
+        email_address: "rehashedsalt@cock.li"
+    - name: Create challenge for CSR
+      acme_certificate:
+        acme_directory: "{{ acme_directory }}"
+        acme_version: 2
+        terms_agreed: yes
+        account_email: "rehashedsalt@cock.li"
+        account_key: "/etc/pki/cert/private/account.key"
+        csr: "/etc/pki/cert/csr/{{ website_url }}.csr"
+        dest: "/etc/pki/cert/crt/{{ website_url }}.crt"
+        fullchain_dest: "/etc/pki/cert/crt/{{ website_url }}-fullchain.crt"
+      register: com_challenge
+    - name: Fulfill challenge
+      block:
+      - name: Reload Apache
+        service:
+          name: apache2
+          state: reloaded
+      - name: Create well-known directory
+        file:
+          path: "{{ website_webroot }}/.well-known/acme-challenge"
+          mode: "0755"
+          recurse: yes
+          state: directory
+      - name: Copy challenge files
+        copy:
+          dest: "{{ website_webroot }}/{{ com_challenge['challenge_data'][website_url]['http-01']['resource'] }}"
+          content: "{{ com_challenge['challenge_data'][website_url]['http-01']['resource_value'] }}"
+      - name: Create certificate
+        acme_certificate:
+          acme_directory: "{{ acme_directory }}"
+          acme_version: 2
+          account_key: /etc/pki/cert/private/account.key
+          csr: "/etc/pki/cert/csr/{{ website_url }}.csr"
+          dest: "/etc/pki/cert/crt/{{ website_url }}.crt"
+          fullchain_dest: "/etc/pki/cert/crt/{{ website_url }}-fullchain.crt"
+          chain_dest: "/etc/pki/cert/crt/{{ website_url }}-intermediate.crt"
+          data: "{{ com_challenge }}"
+      - name: Clean up
+        file:
+          path: "{{ website_webroot }}/.well-known"
+          state: absent
+      when: com_challenge is changed
+  become: yes
diff --git a/roles/nextcloud/tasks/main.yml b/roles/nextcloud/tasks/main.yml
index 8761308..ebd3a9a 100644
--- a/roles/nextcloud/tasks/main.yml
+++ b/roles/nextcloud/tasks/main.yml
@@ -112,78 +112,20 @@
           - "a2enmod ssl"
   - name: Register certificates
     block:
-      - name: Set up PKI filesystem hierarchy
-        file:
-          path: "{{ item.dir }}"
-          mode: "{{ item.mode }}"
-          recurse: yes
-          owner: root
-          group: www-data
-          state: directory
-        loop:
-          - { dir: "/etc/pki", mode: "0750" }
-          - { dir: "/etc/pki/cert", mode: "0750" }
-          - { dir: "/etc/pki/cert/crt", mode: "0750" }
-          - { dir: "/etc/pki/cert/csr", mode: "0750" }
-          - { dir: "/etc/pki/cert/private", mode: "0750" }
-      - name: Create ACME account key
-        openssl_privatekey:
-          path: "/etc/pki/cert/private/account.key"
-      - name: Create certificate key
-        openssl_privatekey:
-          path: "/etc/pki/cert/private/{{ nextcloud_url }}.key"
-      - name: Create CSR
-        openssl_csr:
-          path: "/etc/pki/cert/csr/{{ nextcloud_url }}.csr"
-          common_name: "{{ nextcloud_url }}"
-          privatekey_path: /etc/pki/cert/private/{{ nextcloud_url }}.key
-          email_address: "rehashedsalt@cock.li"
-      - name: Create challenge for CSR
-        acme_certificate:
-          acme_directory: "{{ acme_directory }}"
-          acme_version: 2
-          terms_agreed: yes
-          account_email: "rehashedsalt@cock.li"
-          account_key: "/etc/pki/cert/private/account.key"
-          csr: "/etc/pki/cert/csr/{{ nextcloud_url }}.csr"
-          dest: "/etc/pki/cert/crt/{{ nextcloud_url }}.crt"
-          fullchain_dest: "/etc/pki/cert/crt/{{ nextcloud_url }}-fullchain.crt"
-        register: com_challenge
-      - name: Fulfill challenge
-        block:
-        - name: Configure insecure virtual host configs
-          template:
-            src: apache2-vhost.conf
-            dest: "/etc/apache2/sites-enabled/{{ nextcloud_url }}.conf"
-        - name: Reload Apache
-          service:
-            name: apache2
-            state: reloaded
-        - name: Create well-known directory
-          file:
-            path: "{{ nextcloud_webroot }}/.well-known/acme-challenge"
-            mode: "0755"
-            recurse: yes
-            state: directory
-        - name: Copy challenge files
-          copy:
-            dest: "{{ nextcloud_webroot }}/{{ com_challenge['challenge_data'][nextcloud_url]['http-01']['resource'] }}"
-            content: "{{ com_challenge['challenge_data'][nextcloud_url]['http-01']['resource_value'] }}"
-        - name: Create certificate
-          acme_certificate:
-            acme_directory: "{{ acme_directory }}"
-            acme_version: 2
-            account_key: /etc/pki/cert/private/account.key
-            csr: "/etc/pki/cert/csr/{{ nextcloud_url }}.csr"
-            dest: "/etc/pki/cert/crt/{{ nextcloud_url }}.crt"
-            fullchain_dest: "/etc/pki/cert/crt/{{ nextcloud_url }}-fullchain.crt"
-            chain_dest: "/etc/pki/cert/crt/{{ nextcloud_url }}-intermediate.crt"
-            data: "{{ com_challenge }}"
-        - name: Clean up
-          file:
-            path: "{{ nextcloud_webroot }}/.well-known"
-            state: absent
-        when: com_challenge is changed
+      # Note: We copy over some insecure configs now
+      # Reason being there's no way for the https role to handle every site's
+      # configuration on its own. If it doesn't have to update the key, it
+      # won't reload Apache and our site will never actually see https downtime
+      - name: Configure insecure virtual host configs
+        template:
+          src: apache2-vhost.conf
+          dest: "/etc/apache2/sites-enabled/{{ nextcloud_url }}.conf"
+      - name: Generate certificate
+        include_role:
+          name: https
+        vars:
+          website_url: "{{ nextcloud_url }}"
+          website_webroot: "{{ nextcloud_webroot }}"
   - name: Secure Apache
     block:
       - name: Copy over virtual host configs